Best Salon Booking Software & Apps 2025: Complete Comparison of Top Salon Booking Systems
- Dan Pinchasi
- Aug 18
- 5 min read
Digital transformation has redefined how salons and spas operate. Globally, over 1.2 million salons now use online booking systems, with mobile bookings up 43% since 2021. In the U.S. alone, there are more than 250,000 salon businesses, and 72% already use mobile-first appointment scheduling software.
With demand for online booking for salons at an all-time high—and competition between salon booking apps like Fresha, Booksy, and Vagaro heating up—choosing the right salon booking system in 2025 can make or break your business.
In this guide, we compare the top six platforms: Fresha, Booksy, Vagaro, AvoSchedule, Mangomint, and Acuity Scheduling.
The 2025 Market: Salon Software & Online Booking Trends
The global salon booking software market is projected to reach $1.01 billion in 2025, with a CAGR of 10–14% through 2033. Cloud-based and mobile-first solutions dominate, making up 68% of deployments.
Key trends shaping the industry:
AI-driven scheduling reduces no-shows by up to 27%
Mobile-first booking apps now account for 65%+ of all appointments
Integrated POS & payments enable contactless checkouts
Salon management software offers full CRM, staff scheduling, and inventory in one system
Spa booking software and wellness platforms are rising, serving massage therapists, estheticians, and medspas
📊 Regional growth: North America and Europe dominate, but Asia-Pacific is the fastest growing market.
Features Every Salon Booking Scheduling Software Should Have
When evaluating salon booking systems, look for:
24/7 online booking with real-time calendar sync
Automated SMS/email reminders to reduce no-shows
Client CRM with history, notes, packages, and loyalty tracking
POS & payments (in-person, online, tipping, refunds)
Staff scheduling and multi-location management
Marketing tools (automated campaigns, reviews, referrals)

Head-to-Head Comparison of Best Salon Booking Software
1. Fresha
— Marketplace Powerhouse
User Base: 120,000+ businesses, 450,000 pros, 1B+ appointments
Strengths: Free entry plan, global marketplace, integrated payments, strong mobile apps
Pricing: Free solo plan; £9.95 per staff/month for teams
Marketplace Fees: 20% one-time commission on new clients booked via Fresha Marketplace
Limitations: Add-on fees (loyalty, analytics), limited customization
Best For: Salons/barbershops wanting free entry and marketplace discovery
2. Booksy
— Social & Mobile Leader
User Base: Popular in U.S., UK, Poland; 13M+ bookings annually
Strengths: Mobile-first, social media booking, portfolio showcase, Boost marketplace visibility
Pricing: $29.99/month + $20/month per extra staff
Boost Option: 30% one-time commission on first-time visits via Booksy marketplace
Limitations: Costs scale with team size; mobile focus over desktop
Best For: Socially active salons and barbers who want bookings through Instagram/Facebook
— Enterprise Salon Management Software
User Base: Tens of thousands of North American salons/spas
Strengths: Comprehensive suite (booking, payroll, inventory, CRM, POS, custom apps)
Pricing: $25/month for solo, +$10/calendar; capped at $85/month for 7+ providers
Extras: $200/month for branded salon app
Limitations: Higher complexity for small salons; extras add up
Best For: Multi-location salons and spas needing robust business management
4. AvoSchedule
— Unlimited Everything (⭐ Our Recommendation)
User Base: Rapidly expanding among beauty, spa, and wellness businesses
Strengths:
Easy setup: Live in minutes, no technical learning curve
Unlimited everything: users, features, clients, bookings for one flat price
Scales effortlessly: Add staff/locations without paying more
Best customer service: Real humans, 24/7 support, proactive onboarding
Pricing: One transparent price (no per-user fees, no feature locks)
Limitations: Newer to the market, but praised for simplicity & value. No POS-integration.
Best For: Salons/spas that want transparent, predictable pricing and scalability
💡 Why we recommend it: Unlike Fresha, Booksy, or Vagaro, AvoSchedule never punishes you for adding staff. It’s the only salon scheduling software with truly unlimited growth.
5. Mangomint
— Premium Boutique Option
User Base: High-end and boutique U.S. salons
Strengths: Gorgeous UX, automation (Express Booking™, virtual waiting room), concierge onboarding
Pricing: $165 / $245 / $375 per month (Essentials / Standard / Unlimited)
Limitations: Premium pricing, paid add-ons for advanced features
Best For: Upscale salons, medspas, and chains that want premium workflows
— Budget-Friendly Generalist
User Base: Solo stylists, freelancers, small businesses
Strengths: Affordable, easy booking pages, integrates with Stripe/PayPal, good calendar sync
Pricing: $20 / $34 / $49 monthly (up to 36 calendars on Premium)
Limitations: Not salon-specific, lacks POS/inventory, limited marketing features
Best For: Solo salons and small teams who want simple appointment booking at low cost
Feature Comparison Table
Platform | Pricing Model | Commission Fees | Unlimited Users? | POS/Payments | Marketing Tools | Support |
Fresha | Free + £9.95/staff | 20% on new clients | ❌ No | ✅ Yes | Add-ons (Loyalty) | Standard |
Booksy | $29.99 + $20/staff | 30% Boost (optional) | ❌ No | ✅ Yes | Boost + SMS marketing | Good |
Vagaro | $25–$85 flat | ❌ None | ❌ No | ✅ Yes | Full suite + extras | Phone/email/chat |
AvoSchedule | $14.99 - 19.99 flat | ❌ None | ✅ Yes | ❌ None | Included, unlimited | ⭐ 24/7 human-first |
Mangomint | $165–$375 | ❌ None | ❌ No | ✅ Yes | Advanced automation | Concierge onboarding |
Acuity | $20–$49 | ❌ None | ❌ No | ✅ Via Stripe | Basic integrations | Standard |
ROI: Real-World Cost Analysis
For a salon with 5 staff:
Fresha: ~$600/year + commissions
Booksy: ~$1,320/year
Vagaro: ~$1,020/year
Mangomint: $2,000–$4,500/year
Acuity: $588/year (but limited salon tools)
AvoSchedule: $150 - $200 flat, unlimited users and features
👉 While Fresha looks cheapest upfront, commissions pile up. AvoSchedule delivers predictable costs with full features included.
Implementation Roadmap
Week 1: Audit processes, import client data, train staff
Week 2: Configure services, reminders, payment flows
Week 3: Soft launch with internal testing & client updates
Week 4+: Full rollout, marketing push, performance tracking
Future Trends Beyond 2025
AI predictive scheduling (optimal time slots, staffing forecasts)
AR try-on tools (virtual color/style previews)
Voice-based bookings via Alexa/Google Assistant
Sustainability features (eco tracking, paperless receipts)
Advanced analytics (revenue forecasting, lifetime value)
FAQ: Salon Booking Software 2025
Q1: What is the best salon booking app for small businesses?
👉 AvoSchedule — unlimited users & features at one flat price, perfect for small salons scaling up.
Q2: Is there a free online booking system for salons?
👉 Fresha offers a free plan, but charges 20% commission on new marketplace clients. Truly free isn’t sustainable—AvoSchedule offers a transparent flat fee instead.
Q3: What’s the best salon POS system with scheduling?
👉 Vagaro and Mangomint have full POS. AvoSchedule integrates payments but keeps pricing simpler.
Q4: Which is better: Vagaro vs AvoSchedule?
👉 Vagaro is feature-rich but charges per calendar. AvoSchedule offers unlimited growth with one price—better value for scaling salons.
Q5: Does Acuity Scheduling work for salons?
👉 Yes, but it’s not salon-specific—better suited for freelancers than multi-staff salons.
Final Recommendation
Choose Fresha for free entry and marketplace reach.
Choose Booksy for mobile-first bookings and social media integration.
Choose Vagaro Booking for enterprise-level salon management.
Choose Mangomint if you want premium automation and concierge onboarding.
Choose Acuity Scheduling App for simple, affordable scheduling.
✅ But if you want the best salon booking software in 2025—with flat pricing, unlimited features, easy setup, and the best customer service—choose AvoSchedule.
Bottom line: The right salon booking system will pay for itself in reduced no-shows, higher rebooking rates, and happier clients. In 2025, the clear winner for salons and spas that want to scale without hidden fees is AvoSchedule.